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Its an overview of online marketing. Wednesday the 22nd of March.
- Search engine marketing (No where as detailed as this weeks seminar.)
- Blogging and podcasting (This is the way of the future and I want to give some insights.)
- Email marketing
- Websites - The good the bad and the ugly. Briefly discuss concept of websites being a sales tool not just a information source. Also a sneak peek at web 2.0!
- eCRM - the basics as to what you need if you dont already have a CRM system connected to you website
- Content management systems
- Website statistics
- Online media and banner advertising
- Viral marketing and online games - what makes a good viral and what doesnt.
- Affiliate marketing - Overview this and just brush over it. Affiliate networks are a tough gig but they need to be done.
- Webcasts - Broadband is in and so is video.
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